拉夫堡大学诚招中国大陆Project Manager！

拉夫堡大学诚招中国大陆Project Manager！

• 2024-02-15
• 150

Job Description:

Job title: Project Manager

Job Type: Full time

Job Location: Shanghai, China

Job Purpose:

The post holder is working with in-country team in China and also staffs in Loughborough and responsible for the development and implementation of the University’s international student recruitment strategy within China. The post holder’s responsibilities within the selected portfolio of countries are to develop regional expertise, and to take responsibility for the overall development of their selected regional market to increase student recruitment and to raise the profile of Loughborough University within China.

Job Duties:

Recruitment

· Leadership of student recruitment activities, producing annual market plans in collaboration with the team, regular reviewing of activities, results and strategy.

· Organisation of and attendance at a range of overseas student recruitment events including exhibitions, school visits, sponsor meetings and working with agent representatives.

· Liaise with universities, international schools, foundation and A level colleges within China for the maintenance of long-term links with Loughborough University and sustained international student recruitment from those sources.

· Conducting outreach activity such as: training counsellors, counselling prospective students and their families, advising on the application process and entry qualifications, writing and delivering presentations about UKHE and Loughborough University.

· Interviewing applicants and making on the spot admissions decisions, feeding back to the Admissions Team in a timely manner.  

· To liaise with the Admissions Office to ensure that enquiries and applications are handled promptly.

In liaison with the International Partnerships Manager

· To research potential international partnerships and initiate contact and discussions when overseas.  

· To provide advice to Schools, Departments and Research Institutes on partnership development from within a given area of regional expertise.  

· To support the University, including colleagues in Quality Assurance and the Schools and Departments, with the relationship management of existing overseas partnerships.

· To visit our network of overseas articulation partners, taking responsibility for communications.

· To advise on new sources of students funding, specifically externally sponsored students.

Marketing

· Responsibility for the production of appropriate collateral (print and electronic) and liaison with colleagues in the Marketing and Advancement division at Loughborough University.

· To support the University’s social media presence, working in collaboration with Ping Pong Digital and colleagues within Marketing and Advancement.

· Working with the Alumni Office to develop effective networks with international alumni to support recruitment objectives and profile raising activities more generally.

· Keeping up to date with developments in the HE sector and relevant overseas markets, constantly looking for new markets and business opportunities.

· Undertake market research including statistical analysis of sector wide data and Loughborough historic trends.

Relationship Management

· To stay in regular contact with your line manager in Beijing, China and feedback market intelligence and details of work undertaken.

· To work with academic departments to give advice and support in regard to their international marketing and recruitment strategies and activities, including course development relevant to overseas markets.

· To host and coordinate inward visits to the region involving academic departments and the VC’s office

· To draw upon interpersonal skills to influence and build strong relationships with potential partners, scholarship bodies and other key stakeholders.

· To contribute to the development of regular student communications and other conversion activities including applicant e-newsletters and social media.

· To liaise with officials and VIP’s from markets including Ministers, Education Attaché and scholarship bodies.

· To network with senior international staff at competitor institutions to stay in tune with new market developments and competitor activities.

Financial Management

·  To manage the budget allocated within this post.

· Undertake such other duties as may be reasonably expected by the post.

Personal Specification

Qualifications/ Education/ Training

A degree, or equivalent extensive experience in the area of higher education marketing. UK alumni and Loughborough University alumni are preferred.

Experience Required:

· Experience working within international student recruitment or marketing.

· Experience of significant overseas travel for business purposes.

Budget management experience.

· Management of relationships with overseas partners (agents and universities).

· Experience of working with or in China.

· Experience of producing marketing collateral.

· Experience of working to target.

Skills/ Aptitudes/ Competences

· Strong interpersonal skills and the ability to deal with a variety of people across all levels and cultures.

· Excellent communication and presentation skills, both written and oral.

· Fluent Chinese and English (spoken and written).

· Excellent organisational skills.

· Analytical skills and ability to undertake market planning, competitor review and statistical analysis.

· Ability and confidence to work independently.

Others

· Flexible approach to working hours, including the ability to work unsociable hours including evenings, weekends and significant overseas travel.

· Cultural awareness and sensitivity.

· Professional attitude, conduct and self-presentation

· Motivated and target driven.

Interested candidates are invited to send a cover letter explaining how your personality and experience meet our requirements and an indication of your current salary and expected salary together with detailed CV to the following email address: china@mailbox.lboro.ac.uk. Please use “Loughborough Shanghai – Candidate Name” as the subject of the email.

We regret that only short-listed candidates will be notified and that applicants who fail to provide a cover letter and use wrong subject of email may not be considered.

The closing date for applications is 1st March, 2024.

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